Paragon Products’ RoboTwist™ Completes Its Seventh Year as a Hit DRTV Product

Paragon Products Ltd. announced today that RoboTwist™, its innovative electric jar opener, just completed its seventh year as a national bestseller. Launched in 2016, the ingenuous hands-free device came out of the gate with strong fourth-quarter sales. That following year, the direct-response television campaign for the product would go on to achieve “Top 50” status, according to independent monitoring firm DRMetrix – and then do so again the year after that.

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Another Hit! Paragon Products Announces National Rollout of Yummy Can Potatoes

Just a few months after Paragon Products’ Yummy Can Bacon™, hit store shelves, a second product in the line has already entered the national rollout phase. Known as Yummy Can Potatoes™, the innovative microwave potato cooker will soon be joining its bacon-making companion at major retailers across the country, Paragon’s executive team announced today.

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For Second Week in a Row, Paragon Products’ TAC GLASSES is No. 1 in the Nation

Paragon Products Ltd. announced today that the direct-response advertising campaign for its Bell+Howell TacGlasses™ is No. 1 in the nation for the second week in a row, according to independent monitoring firm DRMetrix. This achievement comes as it passes its 206th week on the charts, meaning the campaign is closing out its fourth year as a nationwide success.

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